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Archive for May, 2008

Email marketing trends

Tuesday, May 27th, 2008

Despite over flooded inboxes due to increased volume of spam, no marketer could ignore the value and importance of email in their overall marketing program. Following are some email marketing trends for this year.

Email marketing is no more a simple mail-sending task. It requires a lot of dedicated activities including privacy and opt-in policies, design and content development, centralized   [...]